全球商業(yè)模式創(chuàng)新論壇（英文版）
定 價：78 元
- 作者：上海電機(jī)學(xué)院商學(xué)院，北愛荷華大學(xué)商學(xué)院 編
- 出版時間：2014/11/1
- ISBN：9787551708296
- 出 版 社：東北大學(xué)出版社
- 中圖法分類：F71
- 頁碼：228
- 紙張：膠版紙
- 版次：1
- 開本：16K
創(chuàng)新創(chuàng)業(yè)是我國未來數(shù)十年經(jīng)濟(jì)社會發(fā)展的主旋律之一，商業(yè)模式創(chuàng)新是其高端形態(tài)，也是改變產(chǎn)業(yè)競爭格局的重要力量。《全球商業(yè)模式創(chuàng)新論壇（英文版）》基于國內(nèi)外最新的研究成果，系統(tǒng)介紹了商業(yè)模式創(chuàng)新的理論與實踐。精心選擇了20個國內(nèi)外典型的鮮活案例，從商業(yè)模式創(chuàng)新的角度進(jìn)行了梳理與分析，并與產(chǎn)業(yè)結(jié)合進(jìn)行介紹，鮮活的企業(yè)案例與嚴(yán)謹(jǐn)?shù)睦碚擉w系精妙融合，具有很好的借鑒意義。
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